#1
ZIP code field, checkout
reading sessions0 sessions, needs about 120
Analytics your agent
installs for you.
Moxel watches where people give up on your site and tells you the one thing to change. Your agent installs it for you.
MOXEL AT WORK
1/5A visitor gets stuck and leaves
Your checkout is
leaking somewhere.
Google Analytics will tell you the rate. It will not tell you which step to fix. Watch them walk it and the gap is obvious.
THE WALKsimulated
Landed
0
Viewed product
0
Added to cart
0
Reached checkout
0
Paid
0
Still walkingDropped outStill counting
Watch one person give up.
Most tools treat a form as one event. We record every field, so you find out it was the phone number all along.
VISITOR
1 of 5
RECORDEDlive
- Waiting for the first event.
Five visitors, three different fields. That is the pattern you would never see in a conversion rate.
terminal
waiting
Your agent has not opened a file yet.
You do not install it.
Your agent does.
Drop the skill file in your project. It reads your routes, your forms and your checkout, then writes the tracking itself.
Works with what you already use
Claude Code, Cursor, Copilot, Windsurf.
Or paste a script tag
One line, no build step, same data.
Or skip code entirely
WordPress plugin for people who never open a terminal.
Pick how closely you want to watch.
Three settings instead of a configuration page. Most people want the middle one and never touch it again.
fernhouse.shop/checkout
fernhouseShopAboutCart
Coffee, roasted Tuesday.
Shipped Wednesday. Ground to order, never sat in a warehouse.
Order now
you@
Card
•••• 4402
Pay 24.00
your siteHero dwell time, CTA taps, form attempts, and where they ghost the checkout.
pageviewform reachedhero dwellcta tapform attemptcheckout exitinput blurscroll speedrage clickvalidation failfield time
Events so far
0
6 of 11 signals
No dashboard degree
required.
You run a shop, not an analytics team. Every number here says what it means in the same breath, in words you already use.
People, not percentages
43 people is easier to picture than 3.4%.
No acronyms, no stats class
Nothing about cohorts, variance or attribution windows.
Changes carry their direction
Down from 78 last week, not a red arrow you decode.
WHAT IT MEANSfernhouse.shop, week 37
- Avg. session duration 00:54People stay about 54 seconds, then go
- Bounce rate 40%40 of every 100 people left without touching anything
- Event: input_blur field=card_nameThey clicked the card name box, then clicked away
- Returning visitors 13%13 of every 100 people came back after their first visit
- Exit rate /checkout 52%52 of every 100 people who reach payment leave without paying
no glossary needed
It tells you what to fix.
Google Analytics hands you a report and wishes you luck. You get a short list, in order, naming the thing to change and roughly what it is worth. When the data is thin, it says so.
WHAT TO CHANGEfernhouse.shop, week 37
#2
Pay button, checkout
reading sessions0 sessions, needs about 90
#3
Hero, home
reading sessions0 sessions, needs about 60
#4
Gift cards page
reading sessions0 sessions, needs about 200
The part Google cannot say.
We host your data and we charge you for it. There is no second business model where your visitors become someone's ad audience.
GDPR
Cookieless by default, so in most EU readings you do not need a consent banner at all.
That is a decision for your lawyer and not for us. What we give you is an architecture where the question is easy to answer, and documentation that spells out exactly what is collected.
Nothing typed is readNamed sub-processorsDeleted, not archived
No cookies
Visitors are counted with a hash that resets every 24 hours. Nothing follows anyone anywhere.
IP never stored
Used for a moment to tell one visitor from another, then discarded. It is never written to the database.
No ad network
We charge you money for a product. That is the whole relationship. Your visitors are not an audience.
Delete on demand
Wipe a whole site from the dashboard: every visit, every total, every key. No support ticket, no waiting.
Where we do not win.
Every analytics page claims to beat everyone. Here is the version that is actually true.
Google Analytics 4
Better than us at
Free at any scale, integrates with everything.
We win on
Readable in minutes. No data resale.
PostHog
Better than us at
Deeper. Replay, flags, warehousing, the lot.
We win on
Install is a skill file, not a deployment.
Microsoft Clarity
Better than us at
Session replay is excellent and costs nothing.
We win on
We point at the leak instead of replaying it.
Plausible
Better than us at
Simpler, and genuinely private.
We win on
Forms and funnels, not only traffic.
Umami
Better than us at
Free, self-hosted, no vendor at all.
We win on
Hosted, with form analytics out of the box.
The hardest one: nobody has heard of us. Analytics defaults to Google because it is the default. No feature on this page solves that.
Try it for a month. Then $14.
Seed
Freefor 30 days
1 site, 50k events, no card
- All three depths
- Funnels and forms
- Cookieless
Garden
$14a month
or $140 a year
- 100k events a month
- 5 sites
- 12-month history
- Alerts
- MCP access
Greenhouse
$59a month
or $590 a year
- 1M events a month
- Everything in Garden
- Meta ads matched to real orders
- Weekly fix report
A month is long enough to see where people leave a small site. Past your event cap nothing is dropped, we email you first. How pricing works